Get Your Napa Tickets
The Fanatics SEO team successfully migrated 25+ sites to a new platform which included a change in http > https in 2018. What made these migrations successful, how did the team prepare and what were the learnings?
The Home Depot
Learn how to combine crawls, log files, and backlinks to find weaknesses in your internal linking structure. Analyze the impact of tweaking internal linking before you deploy the changes. Understand how to tweak internal linking at scale.
Is your marketing organization prepared to capture traffic from voice search as we move toward the screenless experiences. Join Christi as she discusses the trends with conversational interfaces and the shifting user behavior and intent. She’ll provide you with actionable take-aways to future proof yourself for the conversational and potentially screen-less search experience.
CJ Affiliate by Conversant
Digital marketing channels should work together to tell a cohesive story from the beginning of a customer’s journey through their lifetime relationship with your brand. I’ll share how to apply your search data to optimize affiliate partnerships, such as targeting engagement ring shoppers with travel brands to catch them in their honeymoon planning.
Influencer marketing’s rapid ascention has led to a decent amount of confusion as to where the concept fits in best for B2B and B2C enterprises alike. Which social channels make the most sense? What influencer type is ideal? Why choose the KPI you choose? How does an enterprise go about creating and managing an effective influencer marketing campaign? We’ll walk through several very different enterprise case studies to help provide insights into the various ways you can make influencer marketing work for your organization.
In this presentation Rhea will walk through examples of enterprise websites who took the time to clean up their digital content with exceptional, positive results for their SEO and broader digital marketing channels. Rhea will explain how the team identified missed and new opportunities, the approach used in consolidating and refreshing digital content, the tools used to monitor performance pre and post-launch, and the results achieved.
Local SEO Guide
Discover the most important local SEO ranking factors with this in-depth look at Local SEO Guide’s 2018-2019 Local SEO Ranking Factors Study. Attendees will leave with a deeper understanding of how Google’s Local algorithm works and specific tactics they can employ across multiple locations to improve visibility in search.
In a world where data and computing power is no problem anymore, SEO need to grow and go beyond the typical waste of time in finding patterns. Machines can and will do many SEO tasks faster and cheaper. You should be afraid and you shouldn’t when you take the next step. Learn how the evolution of SEO unmistakably will be and how to deal with it.
New technologies are being introduced and implemented at an alarming speed, and its affecting SEO in ways we never imagined. In this session, I’ll lay out why you can’t do SEO without getting technical and what this means for SEO moving forward. Let’s get technical…
Aimclear predicted the future, building out a shopwide creative variable framework nearly 8 years ago, now reality on the Internet. In tandem with channels’ new aforementioned dynamic rotation products this methodology has the potential to radically lift marketing outcomes. Marty will walk you through our methodology, which you’ll be able to use immediately. Learn:
It’s not breaking news that voice search is the emerging technology of greatest interest, but what hasn’t been demystified is how it works. My session will uncover how the algorithm functions at a structural level by dissecting Google’s Automatic Speech Recognition and deciphering the nuances of the spoken word as they apply to semantic search.
Tired of your projects getting pushed off because you can’t prove the value of SEO? In this presentation I’ll be explaining how to leverage keyword research data to create a keyword universe that utilizes a custom click curve with ROI modeling so that you can put a value on all of your future SEO projects!
|Search Marketing Summit||$5,700||$1,120||$6,820|
|Advanced Search Summit Napa||$999||$660||$1,650|
Just outside of the conference we will be enjoying an amazing reception of local food and drink. After a day of speakers this is an amazing way to decompress or get an answer to that specific question you had for a speaker earlier that day. Remember, to join us for our Ugly Shoe Contest!
Take a twilight journey into the heart of Napa Valley! Join us for our capstone dinner onboard the historic Napa Wine Train! An exquisite four-course meal will be served while you savor award-winning wines from around Napa Valley. Just remember, some of the places we take you to can’t be found on a map.
Looking for something special & extraordinary? Our optional Saturday Wine Experience is an amazing opportunity to join a small group of conference attendees and speakers at one of Napa’s premier wineries. You’ll discover the wine making process, sample wines right from the barrel, and appreciate wine like never before. Every journey with Advanced Search Summit is special, but some days and events call for extra special treatment. Don’t miss out!
Your ticket includes: 2-days of Advanced Search Summit, lunch both days of the conference, breakfast on Friday, entrance into the opening day reception, dinner on the Napa Wine Train, and transportation between The Archer & Napa Wine Train. Unfortunately, due to time constraints we cannot pick-up/drop-off at any locations other than the Archer Hotel.
We booking your accommodations at The Archer, which is where Advanced Search Summit will take place. Click the following link to reserve your room: https://archerhotel.com/napa/book/advanced-search-summit. Use Group Code: 3062781 to getting 50% off the standard room rate!
Yes. You must be able to present (an over 21) valid ID to consume alcohol at all locations.
The Archer Hotel has Valet Parking: $15 for 4 hours or less and $26 for overnight. Street parking is available at a first come, first serve basis around the property.
*Please leave extra time if calling Uber, they don’t have many drivers available in the area.
Please dress comfortably! We recommend business casual with an extra layer just in case you get cold.
Please contact us directly at firstname.lastname@example.org.
Yes. Please feel free to transfer the ticket to an appropriate person in your organization. This would be your CMO, Director of SEO, or SEO Leader.
Disclaimer: Please note that we expect everyone to enjoy Advanced Search Summit responsibly. Advanced Search Summit is about education, networking, and innovation in the field of SEO. We expect everyone to have fun and stay professional. If anyone is beyond control they will be escorted out of the event.